tjmaxx

When you walk into a T.J. Maxx, you have no idea what you’re going to find, and well, that’s the beauty about it.

ooh

Every one of our ads will contain a hidden gift card that can be peeled off and redeemed in our stores because finding one of our ads in the world is as rewarding as finding a hidden gem in our stores.

social

Our Instagram posts will help people find the hidden gift cards by slowly teasing where they should look.

in-store 

Hidden gems are as unique as the individual who comes across them, so instead of labeling something as a hidden gem, we’re going to recognize the good taste of our customers by adding compliments inside of our products.

COPYWRITER: RICKY DEPUGH